Sirocco Hospitality Group Partners With AirAsia BIG

AirAsia BIG chief executive officer Spencer Lee (second from left) with Chan while Yap watches on during the MOU signing event at Red by Sirocco yesterday.

Sirocco Hospitality Group (‘Sirocco Group’), one of Malaysia’s most comprehensive hospitality consultancy and advisory groups with a chain of hotels under its wings is set to provide AirAsia BIG Members exciting offers and discounts.

The formidable partnership with AirAsia BIG will be one of the travel line marketing arms for Sirocco Group as AirAsia BIG will be marketing Sirocco Group through its channels that will be able to reach over 24 million BIG Members. All hotels under the management of Sirocco Group will be able to enjoy this advantage and travellers can save more on not just flight and accommodation, but also attractions as well as retail offerings through the existing partnerships that both Club Sirocco and AirAsia BIG have already established.

“This partnership with AirAsia BIG, the Best eCommerce Merchant winner at the 2018 Asia eCommerce Awards is a good opportunity for Sirocco Group to market our services not just locally but globally. Working with AirAsia BIG, we have created an integrated platform whereby our existing Club Sirocco members will be able to benefit from the generous offers and redeemable rewards. For greater flexibility, partial points and full points redemption are allowed,” said Datin Lea Chan, CEO of Sirocco Hospitality Group Sdn Bhd.

She added, “This is also a very timely partnership as we start preparing for Visit Malaysia 2020. There will be many other exciting promotions that will be introduced along the way and members can follow us on our social media for the latest updates.”

AirAsia BIG Chief Executive Officer Spencer Lee says, “This partnership will be an excellent way for us to promote Malaysia and offer extra hotel offering to our members. We also want to use this partnership as a platform to inform our loyal BIG Members that they can now earn and redeem points when booking Red by Sirocco and soon MONOPOLY Mansion and Planet Hollywood. With our BIG Points, members can do more than just redeem AirAsia flights. With our recently revamped app, members can earn and pay with BIG Points for bookings on hotels, tours and travel activities, duty-free products, daily deals and so much more.”

“In future, we are also looking at points conversion between BIG Points and Club Sirocco points. Members can check out for more exciting promos and offers.”

Members of Club Sirocco from the 5 different tiers of membership are currently enjoying priority invitations to events, dining discounts, birthday & anniversary specials, discounts on spa & massages, shopping vouchers, merchandise and free stays. For every RM1 spent members receives 10 points.

To celebrate this partnership, the first 100 Club Sirocco Members and AirAsia BIG Members can enjoy exclusive rates of RM178 for Superior Room only and RM228 for Superior Room + 45 minutes Back Massage for 2 pax at RED by Sirocco. Deals only available at (Promotion valid from 6 August to 31 August 2019 only. Rates are subject to availability. Terms and conditions apply.)

The Beam e-scooter is an example of a benefit that members can enjoy with their points in the near future. To accumulate points, members will only need to spend at any Sirocco Group establishments or on any services provided by the group.

The team behind Sirocco Hospitality Group, Dato’ Seth Yap and Datin Lea Chan are the major shareholders in the Meridian Berhad and has plans to work hand in hand with Malaysia Tourism City, a flagship project under Meridian that has recently launched.

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